The punk movement always thrived on a DIY ethic. “Do It Yourself” or “DIY” came to be known in the punk scene as no one was apt to help these artists on their way to. This notion of doing it yourself works well with the punk’s crusade against consumerism and capitalistic views.
This view of DIY of course applies to almost anything whether it be home improvement and repair, sales, or promotions. The irony is time has created a hypocrisy that could not have been imagined by even the most creative capitalists ever to walk the Earth.
A paradox exists when you bring DIY and MAC or Ben & Jerry into the equation.
The originators of the above all began as anti-capitalists that favored anarchy as a form of government , dressed against the norm and listened to music filled with political and social angst . It would only seem the natural course, for these people to do everything themselves. Including climbing the corporate ladder?
Along that same ironic path, two other free spirits created the computer age and have followed the path to capitalism with their inventions. Despite their economic growth and billions in revenue, the principle of DIY came full circle. Maybe not with ice cream as much, but millions of people today are creating music with Apple Pro Tools and movies on Final Cut Pro. The catch is that these freedoms to be creative, come at a hefty cost that ranges from $500.00 to $100,000.
Oh and I think you can download some Sex Pistols on I-tunes if you are interested!
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