There was a time when the ultimate dream was for a band to get their cd onto the racks at the local record store. Today, with the click of a virtual signature on a virtual contract for company's such as Orchard distribution.
Orchard makes it possible for any band can get their music approved and posted across the world on the leading distribution store outlets such as i-tunes,napster or rhapsody.
The statistics on digital sales and the effect on physical distribution are staggering as pointed out in this study;
This quarter, 81.5 million CDs will be sold. While that's down 20 percent from the same period last year, digital singles sold by the likes of Apple's iTunes store grew 54 percent, to account for 175 million songs sold. In other words, the quantity of downloaded songs far outweighs the quantity of CDs sold as a whole. How many of those purchases are "singles," as opposed to digital album sales conducted online or subscription downloads? Last year the industry saw about $2 billion in revenues from online music sales, and nearly $800 million of that stemmed from single-track sales, according to the International Federation of the Phonographic Industry's report. That leads me to estimate that at least 40 percent of sales are singles, which means that this quarter we could see something in the range of 70 million "singles" sold digitally.http://arstechnica.com/news.ars/post/20070321
No comments:
Post a Comment